intro
tar Locksmiths is a local locksmith based in Hillingdon, Greater London, specialising in residential and automobile locksmithing. When they first approached us, they needed a new website up and running fairly quickly. We also discussed online marketing, SEO, and whether a new logo was needed.
Ultimately, we took on the website, online marketing, and logo design.
Brief
Our brief was to build a professional local locksmith website within a tight timeframe, design a logo, and begin improving their online visibility.
The client already had a domain and hosting in place, so we were able to start work on the website and logo in tandem. Part of the brief was to incorporate their existing star icon into both the branding and the website design. We were also asked to set up Google My Business map listings and, once the website was complete, potentially an Instagram page.
Solution
Working on the website and logo simultaneously proved to be a smart approach — it meant we could test how the logo designs looked on the website, which is where they’d be seen most. It also gave us the flexibility to swap logos in and out once we’d landed on a website design the client was happy with, so we could see how everything worked together in situ.
The finished website is clean and modern, with a friendly, approachable feel balanced by an air of trust and reliability. The online marketing side of the project is ongoing, and we’ll update this case study as that progresses.
Conclusion
This was an enjoyable project. The tight turnaround meant planning and time management were key — we aimed to get the website design right first time, and largely we did, with only minor revisions needed. The logo design went well too; we had two creatives develop concepts and work with the client to land on a final direction they were happy with.